Running a small business sometimes feels like juggling flaming torches while riding a unicycle. Between managing inventory, answering customer emails at midnight, and trying to remember if you’ve eaten lunch (spoiler: you haven’t), it’s easy to feel overwhelmed. As a Shopify store owner myself, I’ve been there—staring at my screen at 2 a.m., wondering if…
It’s almost 2025. The year we thought we’d have flying cars and robot butlers. While we’re not quite there yet, we do have something equally exciting (and slightly terrifying) in the world of marketing: AI-driven personalization. As a marketer who’s been in the trenches, I can tell you that this technology is like having a…
Picture this: It’s a typical Monday morning in 2025, and you’re sipping your coffee (or maybe that futuristic green juice that’s all the rage now). You sit down at your desk, ready to tackle your content marketing to-do list. But instead of staring at a blank page, wondering where to start, you simply input a…
Picture this: It’s a chilly Tuesday morning in 2025, and you’re scrolling through your favorite shopping app while sipping your perfectly brewed coffee (thanks, smart coffee maker!). Suddenly, an ad pops up for a cozy sweater in your favorite color, style, and size. It’s like the app read your mind! Well, welcome to the world…
Have you ever wished for a personal shopping assistant who knows your style better than you do? Well, thanks to Generative AI (GenAI), that dream is becoming a reality in the world of eCommerce. As someone who’s spent countless hours scrolling through online stores (and maybe a bit too much money), I can tell you…